Optimize Your Ecommerce Platform For Higher Sales Conversions

Magento - Optimize Your Ecommerce Platform For Higher Sales Conversions

The mantra for e-commerce operations for almost all businesses should be “make it as easy as possible for an interested customer to complete a purchase.”  Some factors that determine how easy it is for site visitors to make a purchase include accessibility of the site (i.e. online marketing presence), how easy it is for users […]

Employee Recognition: Boosting Motivation & Productivity

Recognition Helps Boost Employee Motivation & Productivity

Recognizing the work of employees is a vital part of being a successful business owner. Employee recognition includes informal and formal acknowledgement of employees’ efforts toward individual and company goals. Your employees will feel important and valued when you recognize and appreciate their hard work. While it is important to recognize workers who perform outstandingly, […]

5 Reasons You Should Use A Professional Answering Service

Man Providing Professional Answering Services

Small businesses are often short on the resources that are needed for them to keep up with customer inquiries. Answering phones is a simple task that may fall to the bottom of the list of priorities for small businesses, but it is important for companies to prioritize responding to customers in order to gain and […]

How To Get Noticed With Outside Advertising

How To Get Noticed With Outdoor Advertising

Billboards are everywhere. People see a lot of advertisements every day, but remember only just a few. Advertising is becoming more competitive. Ad agencies have to come up with new ways to promote products, they have to use all sorts of tools and communication sources. It is incredibly important to know how to use advertising […]

The Millennial Communication Gap

Millenial Communication Gap in Business

There has been plenty of talk about the workplace habits of millennials.  Their way of handling the day to day life in the office is one thing, but there are some real concerns about how some of them lack the ability to communicate. Indeed, these workers grew up during the emergence of the digital age, […]

What Effect is the Economy Going to Have on SEO in 2013

SEO in 2013

At the end of 2012, the economy showed some signs of improving. More people were going back to work, and fewer people were being laid off from their jobs than in previous years. While many job markets have experienced an uptick in job creation, few have rallied like the tech sector. This is particularly true […]

4 Common Legal Disputes Many Small Businesses Face

Business Legal Disputes

As a small business owner, you’re going to be faced with daily challenges such as management, competition, product delivery, quality control and all sorts of other fun details of successful business administration. And if these aren’t enough, there is always the looming specter of legal problems suddenly landing on your company or even you personally […]

Do You Have the Right Personality to Own a Franchise?

Quiznos Franchise

Owning a franchise is a great way to take advantage of the expertise and marketing of a parent company while still running your own business. More than 1,500 companies in the U.S. offer franchise opportunities to entrepreneurs who want to meld their know-how with the franchise company’s time-tested methods. However, there are some personality traits […]

Are Softphones Part of a Dying Technology, or are they a Vital Communications Tool?

Counterpath Software

The past decade has experienced an explosion of new technology innovations within the telecommunications world – from mobile phones to business class IP PBX unified communications platforms replacing outdated analog systems. The same holds true for the softphone market, despite it’s somewhat decline in overall acceptance.  Softphones originally provided PC users with the ability to […]

Accounting Services – A Crucial Part of Your Business’ Success

Importance of Accounting

All businesses start out as small entities with a few employees, a few products and/or services, and an endless amount of dreams and hopes of success and prosperity. During the time when a small business is just starting out and is slowly growing, it isn’t uncommon for the business owner to take care of any […]