In a fast-growing and competitive world economy, many small and large business owners and company managements are looking for practical and fresher ways to grow their business. Traditional methods like posters and promotions have worked over the years but not with the effectiveness intended. There are, however, smarter and more enhanced methods such as incorporating video walls in your premise to encourage the growth of your business from the ground up.
What better way to maximize on marketing and advertising, than an enormous display of your product or service. The human brain quickly reacts to visual impulses, and business owners should take advantage of this by incorporating video walls in their marketing strategy. Install them in reception areas to keep the clients waiting for service engaged and convinced to try out your product or service. Create eye-catching, colorful and exciting content that will hold any passerby hostage if only for a few seconds. This kind of marketing will grow your clientele base and your business eventually.
- Display Statistics and Figures
Keeping an updated display of crucial company and market statistics and figures will have your employees on the same page. Decreasing trends in sales and profits will keep them on their toes, and they will throw in all the extra effort to recover the losses. A rise in the curve will keep them motivated and hence more productive. Shareholders walking into the company are also able to evaluate the progress of their investments, without the hassle of waiting in line to be served.
- Cut down on the maintenance budget
Using a video wall in your business cuts down the amount of money and resources you have to spend on print advertising. Apart from that, video walls are also efficient. They do not require regular hardware and system maintenance and replacement, and hence you can use the money set aside for maintenance purposes to grow your business further.
- Do more, with less time
Time is money. If you are looking to grow your business further, a video wall will give you a quick head start as it does not require downtime to cool off or reset. The traditional projectors are only viable for a limited amount of time before they finally throw in the towel due to overheating or low power. Video walls are characterized by high power and an excellent 4K resolution which will have you doing presentations and reports in less time. They also reach out to more people at a time, than any posters ever will.
- Work on customer feedback
Video wall systems are very interactive unlike the mainstream methods of advertising like TV and Magazine ads, which are mostly a one-way traffic. With video walls, you get first hand Intel on customer appreciation, complaints, and other general feedback. You can use this information to grow your business further.
Video walls are fast, cost friendly, informative and interactive and they are just what every entrepreneur or organization should use in a bid to grow their businesses.
About the Author
Mia Clarke is part of the content and community team at Userful.com, experts in all things video wall and display solutions. When Mia is not spreading the word about video walls she is often found discovering the great outdoors, walking or cycling.